The Soapbox is our news, updates and blog section where we share interesting anecdotes from our work as well as facts and findings which are hot off the press. If you want to stay in tune with the ethnic markets here in the UK, this is the place to check up on every week.
All of our articles are either sourced from credible sites or written by one of our expert team members.
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“Everybody’s Got an Opinion.
Ethnic Opinions has been working as a multi-disciplinary research organisation alongside ethnic minorities for several years. We recruit, moderate and manage qualitative and quantitative research projects including focus groups and surveys.
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A wealth of experience brings us extensive specialist know-how, expertise and savvy when it comes to engaging with a diverse and ever-increasing population. We noticed early on that there is a disconnect between companies and ethnic minorities because they simply don’t have the means to connect, understand and target. Ethnic Opinions was built to be the bridge between businesses and the ethnic demographic, enabling them to enter markets and earn additional revenue.
It’s important that we have a dedicated team to keep their fingers, eyes and ears on the pulse of what ethnic Britain looks like, feels like and thinks like. Our researchers are located across the UK in order to get a fair spread of information and they are all multi-lingual, trained and qualified. We are continuously educating ourselves on the finer details and fibres of ethnic communities in the UK so that we can pass this onto you when we work together and apply it to your project.